Communication Media

Learn about the history and theory of communication media and strategies to critically and creatively analyze media messages, practices, infrastructures, and institutions. You’ll study and produce media such as digital videos, films, and digital games while learning how these communication technologies change our relationships, working environments, and the interconnected world. And you’ll participate in rewarding internships that allow you to put this knowledge and new skills to good use.

Interpersonal, Organizational, and Rhetorical Communication

Learn theories about human communication processes and problems within interpersonal relationships, organizations, groups and teams, and public and political interactions. As you begin to understand how communication influences close relationships, families, co-workers, and employees, you’ll develop important argumentation and conflict management skills for personal and public environments.

Public Relations

Study communication theories and methods that help establish and maintain mutually beneficial relationships with employees, consumers, stockholders, media, and other target audiences. You will create news releases, digital and print public relations tools, and other forms of organizational communication, and discover best practices for social media and other new technologies. You will also develop strategic public relations campaigns for non-profit and for-profit organizations, as well as intern for local businesses, non-profit organizations, public relations firms, or government agencies.

Courses include:

Presentational Speaking, Persuasion Theory, Environmental Communication, International and Crosscultural Communication, Public Relations, Critical Analysis of Communication Media, Digital Audio/Digital Video/TV/Film/and Multimedia Production, Communication and Conflict Management, Nonverbal Communication, and Game Studies.

College	College of Humanities and Social Sciences
Discipline	Humanities
Academic Department	Communication
Departmental Contact	Dr. Cynthia Zuckerman-Hyman
Major Overview	Communication
Plan Requirements	Communication: Communication Media Communication: Interpersonal, Organizational and Rhetorical Communication: Public Relations
Semester Sequence	Communication: Communication Media Communication: Interpersonal, Organizational and Rhetorical Communication: Public Relations
Related Majors	English Psychology Business Administration-Marketing Concentration
Minors	No Minor
Related Minors	We encourage students to identify a minor in a complementary content area relevant to students’ future goals. Common and suggested minors are as follows: Arts Entrepreneurship Arts Studies Business Administration Business Entrepreneurship Chinese Studies English Film Studies French German Global Leadership and Team Decision-Making Graphic Communication Hindi-Urdu International Studies Japan Studies Leadership: Cross Disciplinary Perspectives Linguistics Middle East Studies Nonprofit Studies Parks, Recreation and Tourism Management Political Science Portuguese Studies Psychology Russian Studies Sociology Spanish Technical and Scientific Communication Theatre Women’s and Gender Studies
Skills You Could Develop	Oral and written communication Media writing and production Cross-cultural communication competancy Interpersonal communication competancy Teamwork and organizational leadership Digital media in PR Media Relations
Learn More About This Major	Department of Communication Internships
Career Titles	Media and Communication Occupations Public Relations Representative Broadcasting Various Business, Government & Nonprofit Careers
Learn More About Careers	Make Your Career Goals a Reality-Career Development Center Communications Job Search Resource  Career One Stop Videos Occupational Outlook Handbook